A Complete Social Media Marketing Guide
Social media marketing has become essential for promoting a business or brand online. Undoubtedly, it is a perfect way of reaching the right audience cost-effectively and generating leads or sales for their business. However, if you are new to social media marketing norms, here is a complete guide on social media marketing so that you can understand the importance of SMM in the current competitive market. What is Social Media Marketing (SMM)? Social Media Marketing targets the audience, drives traffic, and increases sales on social media channels using their features and marketing tactics. Popular Social Media Channels Numerous social media channels are currently used by businesses to promote their businesses online. However, few popular social media platforms have massive users and are popular worldwide. Here they are; Facebook - 2.37 billion active users Instagram - over 1 billion active users TikTok - 800 million active users Twitter - 326 million active users LinkedIn -